AI videos
Organise reusable video assets for faster campaigns
An asset library saves time when people can identify the correct permitted version. Usage information belongs beside the file.
Put it into practice
- Name by subject, format and version.
- Record permissions and restrictions.
- Separate sources, captions and exports.
Treat generation as one stage in a production process. Keep the script, factual references, source permissions and approval notes together. Inspect the finished export on a phone, with and without sound, rather than relying on a large editing preview. Any realistic synthetic depiction should receive the disclosure and permissions review appropriate to its use.
A practical example
Product folders can combine demonstrations, approved openings and permission records.
What to measure
Track retrieval time and version errors.
Old offers and permissions may expire; reuse is not automatically appropriate.
Your next step
Choose one action from the checklist and assign a person to complete it. Record the current situation, the change you intend to make and the evidence you will review. Set a review date that gives the change enough time to produce useful observations. Keep what works, adjust what does not and note anything the data cannot yet explain.